For employers · Talent partnerships

The candidates who chose your field. Not the ones who needed a job.

Heartily connects you with early-career candidates who have spent weeks understanding what your industry actually involves — the demands, the rewards, and the Tuesday afternoons. They arrived because they were genuinely interested. Not because your listing appeared in a search.

The problem you've been pitched a hundred fixes for

Volume isn't the problem.
Fit is.

The standard early-career hiring pipeline produces volume, not quality. A job board listing generates hundreds of applications from candidates who applied to dozens of similar roles. You've seen this. You've paid for this.

The root cause isn't candidate quality. It's candidate-fit information. Students applying for their first career role have almost no accurate understanding of what the work actually involves. When the reality of a Tuesday afternoon lands, many of them realize it wasn't what they wanted — and your retention number reflects it.

This is not a résumé-screening problem. No amount of interview polish reveals whether a candidate would work heartily at this specific kind of work.

25–30%
First-year attrition in early-career roles, across most industries.
1.5–2×
Annual salary. Cost of a single wrong hire — recruiting, onboarding, lost productivity, re-hire.
~80%
of applicants to a typical job listing have no specific interest in your field, beyond needing a role.
17
The age at which most of those candidates chose your field — based on a job title and a salary range.

What makes the pipeline different

Pre-qualified by genuine interest.
Not by keywords.

01

Self-selected by genuine interest.

Students on Heartily spend an average of 3.4 weeks exploring careers in your industry before ever seeing an employer listing. They return multiple times. They read honest accounts of what the work actually involves — including the hard parts. The candidates who connect with you have already been exposed to the unglamourized reality of your field and chose to keep going.

Self-selection is not replicable by any screening tool.
02

Behaviorally verified, not self-reported.

Heartily's matching is built on behavioral signals — how students engage with content, what they return to, what they explore in depth — not on résumé keywords or self-reported interest. A candidate who says they're interested in healthcare is common. A candidate whose engagement data over four weeks shows sustained, specific interest in clinical work is different. You receive the latter.

Words can be polished. Behavior over weeks cannot.
03

Already understands the work.

By the time a Heartily candidate enters your pipeline, they have read an honest account of what a typical Tuesday looks like in your field. They have seen salary ranges, stress levels, autonomy scores, and career branching data. They have asked themselves: would I do this heartily? — and answered yes, with enough information for the answer to mean something.

The Tuesday-afternoon disappointment, eliminated upstream.

The ROI frame

The math is the argument.

Simple, honest, not inflated. Run your own numbers and bring them back to us.

Starting assumption Early-career role · annual salary
$65,000
Cost of a wrong hire 1.5–2× annual salary (recruit + onboard + re-hire)
$97K–$130K
Current state · industry average First-year attrition on a 10-person cohort
25–30%
With Heartily · pre-aligned candidates First-year attrition on the same cohort
10–15%
Net result 1–2 fewer wrong hires per cohort
$97K–$260K saved
Heartily partnership ROI-positive on a single retained hire.
Net positive

The numbers above use industry-typical figures. We'd rather walk through your real attrition data than have you trust ours.

Inside the platform

A candidate profile that actually says something.

employers.heartily.work / pipeline
Inbound · Q3
28 of 312 · filtered
MR
Maya R.
12 wks · 23 careers · electrical focus
94
Fit
JT
Jordan T.
9 wks · 14 careers · trades focus
88
Fit
AS
Andre S.
15 wks · 31 careers · electrical
85
Fit
PL
Priya L.
7 wks · 11 careers · construction
81
Fit
DK
Devon K.
11 wks · 19 careers · mech/elec
79
Fit
Maya R.
Lincoln HS · senior · opted in to employer contact
94
Fit · electrical
Explored, 12 weeks
Master Electrician · 14 sessions
Industrial Electrician · 9
Electrical Engineer · 6
Solar Installer · 4
HVAC Tech · 3
Behavioral signals
Sustained interest
94
Depth of engagement
88
Hands-on preference
91
Long-apprenticeship OK
86
Solo problem-solving
79
"I read the Tuesday writeup three times — the one about the fault in panel C. That's the moment I'd want to be in. I'd do the apprenticeship for that."
Reflection prompt · response · week 8

Partnership structure

Two ways in. Both honest.

Pipeline Access · Annual

Pipeline Access

An annual partnership fee gives your talent team ongoing access to Heartily candidates in your sector. You see interested candidates before they apply elsewhere.

Employer profile — written by our editorial team in your voice. Never advertising-coded.
Behavioral candidate signals alongside applications
Direct outreach capability
Quarterly pipeline reports
Account management — single point of contact
Placement Partnership · Per hire

Placement Partnership

Pay per confirmed placement. No upfront commitment. For organizations that want to test pipeline quality before committing to an ongoing relationship.

Same candidate engagement data and signals
Same direct outreach + reporting
Pay only on confirmed, retained placement
Convert to Pipeline Access at any time
No content quota, no minimum spend

Heartily does not sell candidate data. Students control their information and must opt in to employer contact. That's a structural commitment, not a setting.

The mission, as a feature

Being a Heartily partner is visible to candidates.

Your employer profile sits inside a platform that exists to help young people make good career decisions. That signal — that you wanted people who chose your field with real understanding, not people who needed a job — is read clearly by the candidates you most want.

In an era when early-career candidates research employer values before applying, this has recruiting value beyond any individual hire. We say it plainly because it's plainly true — not as the reason to partner, but as one of the reasons it works.

Voices

Representative perspectives from the talent leaders we work with.

"The standard question we ask in every interview is 'what do you think this job actually involves day to day?' Most candidates give us the brochure version. What I want is someone who's already wrestled with the honest answer."

Representative perspectiveTalent acquisition · Healthcare system

"First-year attrition is the number I care about most. Everything else is a hiring process question. This is a fit question."

Representative perspectiveHR director · Skilled trades partnership

"We've paid for résumé volume for a decade. What we actually need is the candidate who read the unglamourized writeup and stayed."

Representative perspectiveCHRO · Mid-market manufacturing

"We test the pipeline on a single cohort. If retention moves, we expand. If it doesn't, we walk. Heartily is the first partner who didn't blink at that framing."

Representative perspectiveDirector of early-career programs · Financial services

Build a pipeline
that actually fits.

Tell us about your sector. We'll come back with what this looks like for you.

partnerships@heartily.work · heartily.work